Fall Training Marketing Campaign
This comprehensive marketing package created for Partner Software helped the event reach capacity with a range of custom-designed materials.
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Marketing Materials
Show Posters 2023
A selection of original poster designs from 2023. A lot of national touring acts typically supply layered poster designs to use as a source file for various print and digital outputs. However, occasionally there is no such template and artists will request the promoters supply art. Stabercrombie Design offers quick turnarounds on tour art packages.
Icon Design
Icons are an essential part of marketing and web design. These are examples of vector icons created for Partner Software.
Justin Moore Tour
This was an extensive concert promotion project with Pepper Entertainment that included print, social and venue graphics, in addition to TV spots and social media hype videos. This included an original ad material design and production graphics for 9 dates.
Stabercrombie Design: An Origin Story
Starting my own business wasn’t completely intentional, but in hindsight it was inevitable. I spent my post-college years working in a range of publications ranging from a regional newspaper in West Georgia to a regional lifestyle magazine in Athens, Georgia. Later I adapted these technical and design sensibilities to web design and creating content for
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PowerPoint Designs
One surprising trend in recent years is the resurgence of PowerPoint presentations. However, after building a few of these I can see the marketing appeal. PowerPoints function somewhere between print materials and a web page. Animations allow presenters to unveil blocks of content in stages to keep an audience engaged. Header and footer templates allow
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Partner Software Print Ads
This is an ad design for Partner Software that appeared in The National Rural Electric Cooperative Association‘s trade publication. Partner Software is a field utility mapping software company that serves many electric cooperatives across the United States. I worked with the Marketing team at Partner on a few concept variations before zoning in on the
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Concert Posters
I worked with conglomerate of music promoters from 2015 -2020. This allowed me to design posters for acts of all sizes all across the country. I also worked as a production artist for larger tours where I would localize sometimes hundreds of graphics for national tours.
True Endeavors Design (2015-2017)
True Endeavors was a national booking and promotion agency based in Madison, WI. It was owned and founded by Tag Evers. Their mission statement seen below was one that I shared wholeheartedly. “As an independent promotion company, we often take risks on talented artists, even if the consequence is financial loss. Our bottom line isn’t
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