True Endeavors was a national booking and promotion agency based in Madison, WI. It was owned and founded by Tag Evers. Their mission statement seen below was one that I shared wholeheartedly.
I worked with True Endeavors on their website, and through the promotion of shows at the High Noon Saloon and the Barrymore in Madison, WI from 2015-2017.
The brand briefly ended when it was assimilated into Frank Productions in 2018. The examples below capture a small portion of the great indie spirit of True Endeavors.
However, Tag Evers rebooted the brand in 2021 once again as an independent and it continues promoting shows today. I assist with web design, maintenance, and assorted graphic design needs.